imposter post

Your 4-Step Template To Stop Impostor Syndrome

The Gordian Knot Technique.

Written by Clare

People who can have Impostor Syndrome = Every smart and succesful person.

Now we’ve got that straight, ever hear of the Gordian Knot?

It’s a legend about Alexander the Great.

As the story goes, there was this knot.

But it wasn’t just any knot. It was a knot chock-full of other knots, so intricately tied and so multi-layered that it was impossible to tell where it ended and where it began.

No one who attempted to undo the knot succeeded. And a lot of people tried, because an oracle said that any man who could unravel it would be destined to become… drum roll please… ruler of all Asia.

Alexander the Great was all, “Hold my beer, I’ll untie this thing.” And he tried. And tried again. And tried again. The knot was like a honey badger – it just didn’t care.

Alexander was not to be denied, though. He channeled his inner Tim Ferriss, drew his sword, and chopped the Gordian Knot in half.

Boom. Unraveled. And the rest, as they say, is history.

Now, did this really happen?

Who knows? But it’s a really cool story.

And it shows us how looking at things from a different angle can turn a crazy, complicated, intractable problem into a simple and solvable one… in an instant.

“Impostor Syndrome” is like the Gordian Knot.

Impostor syndrome is the bugaboo of the ambitious and driven. Tons of people identify as having it.

Many of them have tried to unravel that knot for decades, and failed. Perhaps you’re one of them.

Maybe you’ve read all the articles and books about imposter syndrome… and listened to all the advice… and yet, you still experience imposter syndrome.

Well, obviously, the advice isn’t working. You’re facing a Gordian Knot that just won’t budge.

So you have to find another way, because this is eating your life. At some point you’re going to die, and I’m guessing you would like to achieve something prior to that occurrence.

To make that happen, you’ll need a way to chop that knot right through the middle so you can get on with your life.

Here’s what to do.

Stop trying to solve impostor syndrome… and solve what it DOES.

Impostor syndrome is a feeling. A sensation. A nagging set of thoughts that seems to defy pinning down and resolving. It’s a slippery little sucker that resists attempts to dissolve it through logic and reason.

(“Remind yourself of all your successes!” That totally works. For like, an entire minute. Sometimes two!)

While the thoughts and feelings associated with impostor syndrome can vary, it always has a predictable, identical result:

It stops you from doing a specific thing.

So, yes. You have impostor syndrome. You can say it out loud if you’d like.

But to get past it, we need to quit thinking about impostor syndrome itself (which clearly isn’t working) and instead think about… what it’s stopping you from doing.

The answer to that? That’s how you chop the Gordian Knot.

Here’s how you do it. It’s a TEMPLATE.

We’ve made a template for you. It’s really easy. It has four parts.

1. You start with “I think…”.

2. Then you add your impostor syndrome thought. Like, “I think… I’m not experienced enough.”

3. Then you add the second clause “…and that stops me from…”

4. Then you add the thing you’re not doing because you have impostor syndrome.

(If you don’t know what to put in that last part, it’s usually the very next thing you’d do if you didn’t have impostor syndrome.)

“I think” + crappy thought + “and that stops me from” + doing the next thing.

So it turns into:

“I think I’m not experienced enough, and that stops me from applying for well-paying gigs.”

See? Easy.

Let’s look at some examples.

Example #1:

Let’s say you’re a podcaster with impostor syndrome, and it’s stopping you from reaching out to famous people for interviews.

Maybe you feel like you’re not a “real” journalist, like you don’t have the chops or the reputation, like someone’s going to look at you and say “Who do you think YOU are?”.

“I think” + crappy thought + “and that stops me from” + doing the next thing.

“I think I’m not a real journalist, and that stops me from sending emails to famous people asking them for an interview.”

There’s a fix for that: Email them anyway.

You can email Malcolm Gladwell today and request an interview even if YOU feel like you don’t have the chops.

Know how you email other people who aren’t famous all the time? Awesome! Do that, only with Malcolm Gladwell. Way to go!

Look past the feeling and identify the action that needs to happen. That’s your fix.

Example #2:

Let’s say you’re an artist with impostor syndrome and it’s stopping you from working on more big, innovative pieces to add to your portfolio.

Maybe you feel like your art isn’t as cool as some of the [older / established / younger / hipper] artists in your sphere. Or the last 3 pieces you made must look like macaroni art to anyone with a discerning eye. Or your degree from your local university isn’t that impressive.

“I think” + crappy thought + “and that stops me from” + doing the next thing.

“I think I’m not pedigreed enough, and that stops me from tackling the big project I’m envisioning.”

There’s a fix for that: Start the project.

You can paint apocalyptic alien landscapes EVEN WHEN you feel like your art degree is lame compared to Fancy Pants Institute of Art and Design. That doesn’t stand in the way of the paint going on the canvas.

Know how you routinely put paint on little canvas-on-wood-frame thingies?

Do the same thing, but with BIG canvas-on-wood-frame thingies.

Boom. You’re a god.

Look past the feeling and identify the action that needs to happen. That’s your fix.

Example #3:

Let’s say you’re a writer, but you haven’t written anything substantial. You’re worried you’re not good enough. You’re paralyzed. You can’t start.

You look at all the other writers with their awesome plots and their sparkling characters and their deep themes. You’re not nearly that good, so you don’t do your thing. You don’t make any plots, or any characters, or any themes.

“I think” + crappy thought + “and that stops me from” + doing the next thing.

“I think I’m not good enough and that stops me from attempting an outline.”

There’s a fix for that: Write an outline.

You know those other writers you admire? The ones you’re supposedly not as good as?

You know how their only advice is “just write”? And you know how you’ve heard it so many times that you kinda hate yourself for still reading these stupid interviews after all these years?

Write words.

Then you’ll be just as awesome as you (secretly) know you are. And newbies will ask you for advice. And you’ll tell them to “just write”. It’s the freaking circle of life around here.

Look past the feeling and identify the action that needs to happen. That’s your fix.

You can’t fix impostor syndrome. But you can eliminate its effects.

Todd Hermann, author of The Alter-Ego Effect, calls the unhelpful thoughts we have The Enemy, and he says it’s unavoidable:

“The Enemy is a force creating inner conflict and stopping you from showing up as your heroic self. Since the beginning of time, humans have talked about this phenomenon. Carl Jung called this the Shadow. In Star Wars it was the Dark Side of the Force. To mythologist Joseph Campbell it was the dragons that needed slaying…

Life is a duality. It’s about opposites. Light and dark. Birth and death. Up and down. Inside and outside. Day and night. Yin and yang. The natural world is filled with duality, and you’re part of that natural order, too. What you’ve been fighting – the Enemy – is actually a natural part of how you’re built.

And, oh, by the way, it has to be there.

For there to be light, there has to be dark. For there to be up, there has to be down. For there to be the Hero, there has to be the Enemy.”

You can’t beat the unhelpful voices created by impostor syndrome. It’s bigger than all of us, and you can’t just kill the dark and leave the light. That’s not a thing.

But if you clarify what impostor syndrome is stopping you from doing? That is something you can fix.

And when you have a problem you can fix? You’ll probably fix it.

And then you’ll be completely amazing.

Clare Yuille Bio Picture

Hello, I'm Clare Holliday. I'm a shopkeeper who's helped thousands of creative people sell their work to stores, galleries and regular customers all over the world. Now it's your turn.

Pitch better. Worry less. Sell more.